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Program #1

Social Media SGBV & Quality Education Campaign

Social Media Awareness Campaign: Raise Your Voice

๐Ÿ“… January โ€“ November 2019
From January to November 2019, we implemented the Raise Your Voice Awareness Campaign, a dynamic social media project aimed at ending sexual and gender-based violence (SGBV), combating rape and domestic abuse, and promoting quality education across Liberia. Recognizing the growing influence of online platforms, we sought to harness the power of digital engagement to spark conversations, inspire action, and challenge harmful norms.

Campaign Activities

๐Ÿ“ฑ

Social Media Challenges

Launched themed online challenges encouraging participants to share personal commitments, messages of solidarity, and advocacy visuals against SGBV across Facebook, Instagram, and Twitter.

๐ŸŽญ

Creative Expressions

Invited participants to submit original poems, spoken-word pieces, and short speeches that amplified survivors' voices and called for stronger community action.

๐Ÿ’ฌ

Interactive Engagement

Used hashtags, polls, live video discussions, and testimonial series to keep conversations active and inclusive, representing voices from different counties and backgrounds.

๐ŸŽค

Karaoke Evening Grand Finale

Hosted a public karaoke evening featuring live performances, awareness talks, and recognition of impactful online contributors, celebrating participation and deepening community solidarity.

Target Audience & Reach

20,000
Target Social Media Users
3
Major Platforms Used
11
Months of Impact

Impact Highlights

  • ๐Ÿ—ฃ๏ธ
    Increased public discourse on SGBV and domestic violence in online spaces traditionally dominated by entertainment content.
  • ๐Ÿ’ช
    Empowered young people to use creative expression as a tool for advocacy and community awareness.
  • ๐ŸŒ
    Strengthened the link between digital activism and on-the-ground social engagement.
  • ๐ŸŽ“
    Contributed to breaking the silence around abuse while reinforcing the importance of education in reducing vulnerability.

The Raise Your Voice campaign demonstrated that social media, when used strategically, can be a powerful platform for advocacy, creativity, and collective action against injustice.

Program #2

Raise Your Voice Community Outreach

SGBV and Quality Education Community Awareness

๐Ÿ“ Duazon, Margibi County
๐Ÿ“… December 2020
In December 2020, the Raise Your Voice Community Awareness Campaign undertook a focused outreach in Duazon, Margibi County, aimed at addressing Sexual and Gender-Based Violence (SGBV) and promoting access to quality education. The initiative was designed to not only raise awareness but also to create safe spaces for open dialogue and community engagement.

Our Community Approach

200+
Households Reached

Our team prioritized personal connection by holding one-on-one conversations with community members, gathering firsthand information on SGBV awareness and appropriate response steps.

๐Ÿ 

Door-to-Door Outreach

Conducted personal conversations with over 200 households to understand community perceptions of SGBV and assess awareness levels of available support services.

๐Ÿ“‹

Educational Materials

Distributed flyers with clear, actionable information and conducted interactive talks by trained social workers explaining forms, causes, and consequences of SGBV.

๐ŸŽ“

Education Advocacy

Highlighted the critical role of education in preventing SGBV, empowering individuals, and building stronger, more resilient communities.

๐ŸŽต Indoor Awareness Concert

To mark the conclusion of the campaign, we organized an indoor awareness concert as the culminating event. This vibrant gathering combined entertainment with advocacy, creating a relaxed yet impactful environment for learning and reflection.

๐ŸŽค
Motivational Speakers
๐ŸŽญ
Advocacy Performances
๐Ÿ“
Spoken-Word Poetry
๐ŸŽต
Advocacy Songs

Campaign Impact

๐Ÿค

Trust Building

Deepened trust between community members and advocacy groups through personal, respectful engagement.

๐Ÿง 

Enhanced Understanding

Strengthened local understanding of personal and collective responsibility to prevent SGBV.

๐Ÿ“š

Educational Support

Promoted support for educational opportunities as a key prevention strategy.

๐ŸŒฑ

Behavioral Change

Laid groundwork for sustained behavioral change and stronger community resilience.

The December 2020 campaign not only raised awareness but also deepened trust between community members and advocacy groups, strengthening local understanding of both the personal and collective responsibility to prevent SGBV and support educational opportunitiesโ€”laying the groundwork for sustained behavioral change and stronger community resilience.

Program #3

Level Up Arts and Public Speaking

Empowering Young Voices Through Creative Expression

๐ŸŽญ Creative Arts Program
๐Ÿ“… August 2021 โ€“ January 2022
The Level-Up Arts and Public Speaking Program was launched with the goal of enhancing the analytical, creative, and practical intelligence of young people, empowering them with the tools needed to express themselves confidently and think critically in diverse situations. The program specifically targeted creative writing and public speaking skillsโ€”two disciplines that not only build communication proficiency but also nurture leadership, self-confidence, and problem-solving abilities.

Program Success

20
Selected Students for Mentorship
14
Students Successfully Completed

Our implementation strategy followed a comprehensive three-phase approach: recruitment, mentorship/training, and competitive evaluation.

Program Phases

1

Recruitment & Auditions

Open auditions designed to identify candidates with promising yet improvable skills. Participants were assessed on clarity of thought, originality, delivery, and audience connection.

2

Mentorship & Training

Structured mentorship program with personalized coaching from experienced trainers and industry professionals through interactive workshops and one-on-one guidance.

3

Competitive Evaluation

Live creative writing challenges and speech delivery before audiences, judged by writers, educators, and public speaking experts on creativity, clarity, and engagement.

4

Recognition & Awards

Awards ceremony recognizing outstanding achievers who demonstrated the most growth, creativity, and mastery of skills throughout the program.

๐ŸŽฏ Skills Development Areas

๐Ÿ“š
Storytelling Techniques
๐ŸŽค
Speech Composition
๐Ÿง 
Critical Thinking
๐Ÿ’ช
Confidence Building
โฐ
Time Management
๐ŸŽญ
Stage Presence

Program Impact

๐Ÿš€

Skill Enhancement

Significantly improved participants' technical abilities in creative writing and public speaking through structured mentorship.

๐Ÿ›ก๏ธ

Resilience Building

Fostered resilience and confidence through competitive evaluation and high-pressure performance scenarios.

๐Ÿค

Teamwork & Collaboration

Developed teamwork skills through peer reviews and collaborative workshop environments.

๐ŸŽจ

Creative Expression

Enhanced self-expression abilities, enabling participants to communicate ideas more effectively and creatively.

๐Ÿ‘‘

Leadership Development

Many graduates have gone on to lead debates, publish works, and participate in academic and community leadership initiatives.

๐Ÿ“ˆ

Long-term Growth

Skills gained extend far beyond the program, with lasting impact on participants' academic and professional development.

The August 2021 to January 2022 cycle of Level-Up Arts and Public Speaking not only improved participants' technical abilities but also fostered resilience, teamwork, and self-expression. Many graduates have since gone on to lead debates, publish creative works, and participate in other academic and community leadership initiativesโ€”proving that the skills gained extend far beyond the program itself.

Program #4

Post COVID-19 Community Outreach

Strengthening Community Health Resilience

๐Ÿ“ Duazon, Margibi County
๐Ÿ“… June โ€“ August 2022
In the wake of the COVID-19 pandemic's lingering effects and with new strains of the virus emerging in neighboring countries, our team launched a targeted Post-COVID-19 Community Outreach program in Duazon, Margibi County. The initiative was designed to reinforce preventive health practices, provide accurate public health information, and strengthen community preparedness against potential resurgences of the virus.

Outreach Coverage

900
Households Reached
3
Months Duration
๐Ÿ“† June โ€“ August 2022

We prioritized door-to-door engagement to ensure that our outreach messages were delivered directly and personally to families, increasing the likelihood of understanding and adoption of health measures.

๐ŸŽ Preventive Materials Distribution

๐Ÿ‘•
Awareness T-Shirts
Wearable advocacy tools spreading key health messages within the community
๐Ÿงด
Hand Sanitizers
Promoting good hygiene habits and providing practical barriers against virus transmission
๐Ÿ“‹
Informational Brochures
Simplified, locally relevant guidance on COVID-19 prevention and health services

Key Program Components

๐Ÿ 

Door-to-Door Outreach

Personal engagement with 900 households across Duazon community, ensuring direct delivery of health messages and materials to families.

๐Ÿ“š

Health Education

Trained outreach workers delivered clear, culturally sensitive health information addressing misinformation and reducing fear from rumors.

๐Ÿ›ก๏ธ

Risk Communication

Educated residents about continued vigilance, recognizing new virus strains, and the importance of vaccination and proper hygiene.

๐Ÿฅ

Healthcare Access

Provided guidance on accessing medical help and reporting suspected cases, strengthening community health response systems.

Health Education Topics

โš ๏ธ

Continued Vigilance

Importance of maintaining health practices despite easing of restrictions and changing pandemic conditions.

๐Ÿฆ 

New Virus Strains

Recognition of signs and symptoms of emerging COVID-19 variants and appropriate response measures.

๐Ÿ’‰

Vaccination & Hygiene

Education on the role of vaccination and proper hygiene practices in preventing virus transmission.

๐Ÿฅ

Medical Access

Guidance on how to access medical help and properly report suspected COVID-19 cases to authorities.

Community Impact

๐Ÿ“ˆ

Increased Awareness

Boosted public awareness and community readiness during a time when new COVID-19 variants were a growing regional concern.

๐Ÿ’ช

Enhanced Confidence

Residents expressed increased confidence in their ability to protect themselves and their families from health threats.

๐Ÿค

Community Leadership

Local leaders commended the initiative for reinforcing collective responsibility and community solidarity.

๐Ÿ›ก๏ธ

Future Resilience

Strengthened community resilience to future public health threats through improved knowledge and preparedness.

๐ŸŽฏ

Behavioral Change

Left lasting impact on both knowledge and behavior in the ongoing fight against COVID-19 and future health challenges.

๐Ÿ“‹

Resource Distribution

Successfully distributed essential preventive resources including sanitizers, educational materials, and awareness t-shirts.

The Juneโ€“August 2022 Post-COVID-19 Community Outreach ultimately strengthened Duazon's resilience to future public health threats, leaving a lasting impact on both knowledge and behavior in the fight against COVID-19. The program successfully reached 900 households with essential resources and education, building community confidence and preparedness for ongoing health challenges.

Program #5

Stay Above Drugs Campaign

Protecting Liberiaโ€™s Youth for a Drug-Free Future

๐Ÿ“ Liberia (5 High Schools, 3 Communities)
๐Ÿ“… Ongoing โ€“ Last outreach: Aug 2025
The Stay Above Drugs Campaign is an ongoing initiative dedicated to reducing the rate of drug addiction in Liberia. It seeks to discourage drug abuse among young people who are vulnerable to substance use, support the recovery and reintegration of those already struggling with addiction, and advocate for a drug-free future.

From its most recent outreach phase, the campaign reached five high schools and three communities, directly engaging approximately 1,000 high school students. Interactive awareness sessions were delivered to educate youth on the dangers of drug abuse, the long-term impact on health and well-being, and the importance of making positive life choices.

Beyond prevention, the campaign actively works to connect those in need with support services. During this phase, seven individuals battling drug addiction were referred to appropriate rehabilitation programs for treatment and reintegration support.

The Stay Above Drugs Campaign remains active and committed to sustaining its impact. The team intends to continue targeting five schools each academic year while seeking funding to expand to additional schools and communities. The ultimate goal is clear: to protect Liberiaโ€™s youth, break cycles of addiction, and work towards a drug-free nation.

Outreach Highlights

1,000
Students Engaged
5
High Schools
7
Addiction Referrals
๐Ÿ“† Most recent outreach: August 2025

Interactive sessions focused on real-life stories, Q&A, and practical advice to empower youth and encourage healthy choices.

๐ŸŽ Awareness Materials

๐Ÿ‘•
Campaign T-Shirts
Worn by volunteers and participants to spread anti-drug messages.
๐Ÿ“–
Informational Booklets
Easy-to-read education on drug dangers, recovery options, and healthy decision-making.
๐Ÿ—ฃ๏ธ
Session Handouts
Q&A sheets and resource flyers for students and families.

Key Program Components

๐Ÿซ

School Outreach

Engaged students in five high schools through interactive education sessions, discussions, and real-life testimonials.

๐ŸŒ

Community Engagement

Reached three communities with anti-drug awareness, encouraging safe environments and positive peer influence.

๐Ÿค

Referral & Support

Connected seven individuals to rehabilitation programs for addiction recovery and reintegration.

๐Ÿ“ฃ

Advocacy & Expansion

Advocating for a drug-free Liberia, planning to expand outreach to more schools and communities annually.

Community Impact

๐Ÿ“ˆ

Raised Awareness

Significantly increased understanding of drug addiction risks among youth and community members.

๐Ÿ’ฌ

Empowered Choices

Students and families equipped to make informed, healthy decisions about substance use.

๐Ÿค

Support Networks

Built collaborative links between schools, communities, and rehabilitation services.

๐Ÿ†

Sustained Action

Ongoing commitment to annual school outreach and expanding to new areas for greater impact.

๐Ÿ”’

Breaking the Cycle

Directly supported recovery and reintegration for those affected by addiction.

๐ŸŽฏ

Vision for the Future

Advancing the goal of a drug-free nation, protecting Liberiaโ€™s next generation.

The Stay Above Drugs Campaign continues its vital mission to protect Liberiaโ€™s youth from the perils of drug addiction. Through direct outreach, education, and connection to support services, the campaign has created lasting change and will keep expanding its reachโ€”one school, one community, and one life at a time.

Program #6

Climate Change Awareness Outreach

In Collaboration with Liberia Waste Management and Sanitation Services

๐Ÿ“ Montserrado & Margibi Counties
๐Ÿค Partnership Initiative
In a joint effort to promote environmental stewardship and combat climate change, we partnered with Liberia Waste Management and Sanitation Services Incorporated for a targeted grassroots awareness campaign. The outreach aimed to encourage safe waste disposal practices while highlighting the environmental and health risks of indiscriminate garbage burning, which contributes to greenhouse gas emissions and ecosystem degradation.

Campaign Reach

200
Households Reached
2
Counties Covered
1
Strategic Partnership

The door-to-door approach allowed for personalized discussions about sustainable waste management solutions and their impact on climate change mitigation.

๐ŸŒฑ Promoting Eco-Friendly Solutions

๐Ÿšฏ
Safe Disposal
Educated on dangers of waste burning and proper disposal methods
โ™ป๏ธ
Green Technologies
Introduced biodiversity septic tanks and other eco-friendly products
๐ŸŒ
Climate Connection
Explained link between local actions and global climate impact

Key Program Components

๐Ÿ 

Community Engagement

Door-to-door visits to approximately 200 households for personalized discussions about waste management and climate change.

๐Ÿ”ฅ

Burning Risks Education

Highlighted environmental and health risks associated with indiscriminate garbage burning.

๐Ÿ”„

Sustainable Solutions

Promoted eco-friendly waste management technologies as practical alternatives.

๐Ÿค

Partnership Model

Collaborated with experts to provide both education and access to green technologies.

Education Focus Areas

๐ŸŒซ๏ธ

Air Pollution

Health and environmental impacts of toxic emissions from waste burning.

๐ŸŒก๏ธ

Climate Change

How local waste practices contribute to global greenhouse gas emissions.

๐Ÿ’ง

Ecosystem Protection

Preserving soil and water quality through proper waste management.

๐Ÿ—๏ธ

Green Technologies

Benefits of biodiversity septic tanks and other sustainable solutions.

Community Impact

๐Ÿง 

Increased Awareness

Residents better understood connections between waste practices and climate change.

๐Ÿ”„

Behavior Change

Many showed interest in adopting eco-friendly waste management solutions.

๐Ÿค

Partnership Value

Demonstrated effectiveness of combining education with practical solutions.

๐ŸŒฑ

Cultural Shift

Contributed to building a culture of sustainability in targeted communities.

๐Ÿ“ˆ

Model for Expansion

Established framework for future climate action initiatives.

๐Ÿ”ฎ

Future Potential

Showed how grassroots action can contribute to national climate goals.

This collaboration marked an important step toward strengthening grassroots climate action in Liberia. By combining environmental education with access to practical green technologies, the initiative not only addressed immediate waste disposal concerns but also contributed to building long-term environmental stewardship in the communities reached. The partnership model demonstrates how local organizations can work together to create meaningful change at the intersection of public health, sanitation, and climate change mitigation.

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